HubSpot Launches AI-Powered Tools: Content Assistant and ChatSpot

By Indira Carino

Exciting News! HubSpot has launched two new AI-powered tools - Content Assistant and - to help HubSpot customers save time while creating better connections with their customers. This move builds on HubSpot's previous investments in AI, including conversation intelligence, data quality, data enrichment, predictive AI, content optimisation, and more.

Powered by industry-leading AI systems from OpenAI, Content Assistant and create efficiencies for marketing, sales, and customer service professionals. With AI technology, businesses can streamline their day-to-day operations and focus on driving revenue and growth.

In today's fast-paced business world, efficiency and productivity are critical factors for success. To help businesses streamline their workflow and boost productivity, HubSpot has just launched these two incredible AI-powered tools:

Content Assistant is a tool designed to help marketing and sales teams ideate, create, and share top-notch content in mere minutes. By leveraging the power of AI, Content Assistant can suggest topics and keywords based on the user's preferences and the intended audience, making the content creation process faster and easier than ever before. This tool is particularly useful for businesses that struggle to create enough content to meet their audience's demand. Currently in private beta.

The content assistant tool is designed to work seamlessly with HubSpot's existing content marketing tools; anyone on your team can draft emails, blog posts, and social media copy (coming soon) in just minutes instead of hours. This integration allows users to leverage the power of AI to generate and share content within HubSpot without having to copy-paste content from one platform to another.

ChatSpot provides a natural language chat-based user experience for completing various tasks in HubSpot CRM. By using natural language processing and machine learning algorithms, ChatSpot can understand and interpret user queries and provide instant responses and solutions. This tool is particularly useful for businesses that want to improve their customer service and support capabilities., which is currently in public alpha, is an all-in-one AI-powered tool for growth professionals that transforms the way you work. It combines OpenAI's ChatGPT with HubSpot, DALL•E 2, Stable Diffusion, Google Workspace, keyword research, and other data sources, allowing users to accomplish everything they need to do in one place.

Watch HubSpot CTO and Founder Dharmesh Shah demo ChatSpot ⬇️


As a HubSpot Solutions Partner, we're thrilled about these new developments. By continuing to push the envelope when it comes to empowering businesses with AI technology, HubSpot is proving its commitment to providing innovative and efficient solutions to our customers. As artificial intelligence continues revolutionising the business world, the HubSpot ecosystem is here to help businesses harness its power and take their productivity to new heights.

👀 To get early access to these two AI-powered tools, join the waitlist here.

In conclusion, if you want to streamline your workflow and take your productivity to new heights, we encourage you to try out Content Assistant and ChatSpot today. And if you need any assistance with learning and adopting AI in your day-to-day operations, we're here to help. Let us know your thoughts on these new tools and how they've helped improve your business's efficiency and productivity.

Tags: HubSpot CRM, News, HubSpot Partner, AI